Strategic Pricing for Massage Therapists
10/26/2018
Do you charge the same amount for every 60-minute session you perform? On the surface, pricing a service seems like a simple, straightforward thing.
Latest From ABMP
5 Common Misconceptions About Online Scheduling
10/25/2018
Since 2012, Schedulista has been helping business owners get started with online scheduling. We’ve spoken to a lot of business owners over the years, and we’ve noticed some common misconceptions we hear from people who have never used online scheduling.
How to Make Better Decisions: Complex Carbs for Clarity
10/24/2018
Research shows that low brain glucose can lead to poor decision making. In 2011, researchers tracking an Israeli parole board found that parole granting fluctuated wildly depending on the time of day.
Connections—Fascia, ABMP, and Bodywork Around the World
10/12/2018
One month from today, I will arrive at the Fifth International 2018 Fascia Research Congress (FRC) in Berlin.
ISPA 2018 Update: Spa Industry Surpasses $17.5 Billion Revenue Mark
10/08/2018
During its September conference in Phoenix, the International SPA Association (ISPA) released its full annual findings of spa industry indicators, reporting a record high in total spa industry revenue at over $17.5 billion in 2017.
A Niching Pep Talk for Your Massage Therapy Practice
10/05/2018
In the September/October 2018 issue of Massage & Bodywork magazine, Michael’s got a great article here about specializing (or niching) in your massage business.
But … most massage therapists get a little punchy when we first suggest this technique. It can be a tough concept to grasp and a little scary to execute.
ABMP School Members Receive Special Benefit with COMTA-Endorsed Curriculum Program
09/26/2018
ABMP and the Commission on Massage Therapy Accreditation (COMTA) kicked off an exclusive partnership at the 2018 ABMP School Forum, where COMTA Chair Cliff Korn and Executive Director Dawn Hogue awarded a COMTA-Endorsed Curriculum Program scholarship to ABMP Premier School Santa Barbara Body Therapy Institute (SBBTI).
Can MTs write off gift certificates as a charitable donation?
09/14/2018
Massage therapists often have questions about what they can and can’t write off when it comes to charitable donations. In this video blog, Allissa Haines of Massage Business Blueprint and Kelly Bowers, a massage therapist, writer, and speaker, discuss the options available to MTs.
What is your path? Take this value assessment quiz!
09/10/2018
The career options and opportunities for massage therapists are endless: you can set up shop and work for yourself, work in a hospital or other medical setting, work with sports teams or athletes, work as an employee in a spa or franchise—the list goes on.
Getting the Most from In-Person Continuing Education Courses
09/07/2018
I have a love/hate relationship with in-person massage continuing education, born of my three-fold experience with CE. Over the years I’ve learned why people have both horrible and fantastic education experiences (often in the same class). Here are my tips for making sure you get the best experience possible.
