Come Back!

    In past posts, I’ve talked about how you might craft and deliver your elevator speech. “Yes, I’m a massage therapist! Have you tried bodywork before…” Hopefully you’re comfortable with that assignment by now. My pal Kristin Coverly and I give you an example:   Do you have a “come back” speech ready as well?   The key to successful practice development is establishing a cadre of regular, loyal clients. In order to inspire clients to be “regular,” you need to help them understand the value of frequent bodywork. Kristin explains it best:   A member of our Education department, Kristin coordinates ABMP’s BizFit program efforts, and is a fabulous presenter, marketer, therapist, and human being. And she improves my videos by about 5,000%. Look for more videos from Kristin and me here; in addition members can find them in the ABMPtv section on ABMP.com.   So, what does your “come back” pitch sound like?     Prefer to receive more from Les in small doses? Follow him on Twitter — @abmp_les.  

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News

Minnesota Introduces Licensing Bills for Massage and Asian Bodywork Therapies

Serve the best interest of your profession and the public while ensuring ongoing competence and high standards of practice. How? Support licensing efforts in Minnesota! Write a letter to your elected officials, sharing why licensure is an important and necessary step to advance the massage therapy industry.

ABMP Advocates to Protect the Autonomy of the Arizona Massage Board

ABMP submitted written commentary to the Arizona legislature regarding House BIll 2169, which would merge the Arizona State Board of Massage Therapy with the Arizona Barbering and Cosmetology Board. We are opposed to this legislation and invite you to read our comments and write to your elected officials.

Blog

ABMP CE Summit: Headaches

 Headaches.

Join us online Tuesday, April 30, 2024, for the ABMP CE Summit: Headaches, which take learners on a journey from understanding headaches to working with clients with headache pain using multiple modalities and techniques.

New CE Course: Stretching the Hip

Dr. Joe Muscolino displays a massage therapy technique.

The new ABMP CE course, “Stretching the Hip,” is available in the ABMP Education Center to view and earn 1.5 CE hours.

Benefits

Podcast: Gainful Employment (and the 100% Rule)

Les Sweeney, president and CEO of ABMP, and Lance Hostetter, ABMP director of government relations, explain the 100% rule, the flaws within the rule, and the Interstate Massage Compact.

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