Sally Hogshead and Daymond John Added as ISPA’s 2018 Conference & Expo Keynote Speakers

The International SPA Association (ISPA) announced branding expert Sally Hogshead and entrepreneur Daymond John as keynote speakers for the 2018 ISPA Conference & Expo at the Phoenix Convention Center in Phoenix, Arizona, September 24–26.

Hogshead will be the keynote speaker on the second day of the conference, and John will speak on the third day, joining previously announced keynote speaker Shawn Achor, who will take the stage on day one.

“Sally Hogshead and Daymond John will tap into our attendees’ strengths to inspire deep connections with their teams and help our spa community soar to even greater levels of success. There will be no shortage of inspiration or takeaways during their keynotes,” says ISPA President Lynne McNees.

To learn more about Hogshead, John, or Achor, visit



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