Small Business Saturday Was Meant For You!

You are a small business.

And this Saturday, November 26, is Small Business Saturday.

What are your plans?

Whether you’re a business of 1 or 21, this annual post-Black Friday event is meant just for you!

Small Business Saturday was created to encourage consumers to think about their local, neighborhood businesses and support them during the busy holiday shopping season. In 2014, an estimated $14.3 billion was spent at independent businesses during Small Business Saturday. And in 2015, 95 million people shopped at small businesses during the one-day event.

You can still take part in this Saturday’s event with a few simple ideas:

• Go to www.americanexpress.com/us/small-business/shop-small and download customizable Small Business Saturday marketing materials for your storefront, your social media sites, and your website. Get logos, photos, and email templates to get the message out to your clients that you are taking part in this annual event.

• Remind clients that the holiday shopping season is the perfect time to “shop small.” Let them know your availability (whether in person or online) for purchasing holiday gift certificates. (And that you appreciate their support to “shop small” all season long, even if they can’t come by Saturday!)

• Now is the perfect time to announce your holiday promotions. Doing a buy 5 get 1 free promo? A new referral program? A free product with purchase? Let clients know. Take advantage of the national promotion for Small Business Saturday to help get your message out.

• Check out all that the Small Business Saturday website has to offer you, including videos on how to bring more customers to your door on Saturday (and beyond), info on improving your holiday draw, how social media can help you this season, and so much more.

• Start planning how you can get more involved with Small Business Saturday next year!

Have fun and good luck!

—Karrie Osborn is senior editor at Associated Bodywork & Massage Professionals.

Category: 

News

Agenda Confirms CAMTC Could Seek Fee Hike

CAMTC's meeting agenda confirms there may be a vote on a fee increase and discloses meeting location. Submit comments to the CAMTC as soon as possible.

Blog

Make Gratitude Part of Your Daily Life

Man Giving Thanks to Nature.

While this is the time of year that #gratitude starts trending, living a grateful life is not something to wrap up in a day, a week, a month . . . or a hashtag. We need to honor it all from an open heart.

Upledger CranioSacral Therapy Can Help with PTSD

CranioSacral Therapy can help with PTSD.

CranioSacral Therapy (CST) is a gentle, hands-on treatment modality that releases tensions deep in the body to relieve pain and dysfunction and improve whole-body health and performance.

Benefits

ABMP’s Lymph Talk Series

Lymph Talk is a series of conversations ABMP Director of Professional Education Kristin Coverly had with practitioners who specialize in the manual lymphatic drainage (MLD) modality. These talks were recorded in conjunction with the October 25, 2022, free, online ABMP CE Summit on Lymph. Kristin says, “My hope is that these conversations increase the awareness of MLD and demonstrate how effective it can be with different populations so massage therapists and bodyworkers are inspired to learn more about this gentle, yet powerful modality!”

2022 ABMP CE Summit Course—MLD: Basic Techniques for the Neck and Face

Gain an understanding of manual lymphatic drainage (MLD) movements and the location of important lymphatic structures as you watch Nicola McGill’s dynamic demonstration of three MLD techniques and MLD sequences for the neck and face. Learn about this important modality that, when provided effectively, can support and enhance the movement of lymph fluid through the lymphatic vessels and eventually back to the cardiovascular system.

2022 ABMP CE Summit Course—Introduction to Manual Lymphatic Drainage

Manual lymphatic drainage (MLD) is a gentle, rhythmic form of bodywork that enhances and supports the movement of fluid through the lymphatic system to support health and well-being. Developed by Danish therapists Emil and Estrid Vodder in the 1930s, MLD is now practiced extensively by health and wellness practitioners and is used within the medical community to treat lymphedema and post-surgical and post-traumatic edema. Join Nicola McGill in this engaging course to learn the benefits, indications, and mechanics of this gentle, effective modality.

Please note: We have recently updated our Privacy Policy and Terms of Use. Learn more...