Taking Advantage of Social Media: Tips from Tara at ABMP

Social media can conjure up mixed emotions for many—perhaps your fingers fly with ease over the keyboard as you connect with your community, or maybe it’s another glaringly unchecked box on your to-do list. No matter your comfort level, there are some simple tricks of the trade to help you accomplish your social media goals. 

Suppose you have completed the basics by creating a Facebook page, filling your profile with your personal information and photos, and adding a few people to your network to form an online community. (If not, start there.) What’s next? You don’t want to overload your e-community with posts, but you also don’t want your empty page to be a proverbial ghost town with tumbleweeds whistling through.

Some ideas to leave the ghost town in the rearview:

• Post photos of your beautiful massage space with an invitation to book an appointment.

• Share articles about massage therapy and all of its benefits. Stay tuned to ABMP’s Facebook page, where helpful content is posted that you can share with clients. Another way to stay in the loop is to set up Google Alerts for keywords like “massage therapy benefits” so you can get sharable content delivered to your inbox.

• Use images that encourage clients to book with you or relate with your fellow massage therapists. We’ve got plenty for you to choose from at www.facebook.com/ABMPpage/photos_stream.

 • Try videos as a great way to switch up what you are posting. Create your own about your practice, or check out youtube.com/ABMPmassage.

 • Do you have a special request for tips about social media? Email tara@abmp.com and your question may be featured!

—Tara Doyle, ABMP Social Media & Marketing Coordinator

Category: 

Trustpilot Reviews

News

Spa Industry Revenues Rebound from 2020 Lows

The International SPA Association (ISPA) released the findings of the 2022 ISPA U.S. Spa Industry Study, which indicate a return to near pre-pandemic industry revenue levels even as staffing challenges persist.

Washington Board of Massage Public Member Vacancy

The Washington Board of Massage (Board) and the Department of Health and Health Systems Quality Assurance Division are now accepting applications to fill the seat for the public member position.

Blog

Benefits

Read the May / June 2022 Issue of Massage & Bodywork Magazine

The May/June 2022 issue of ABMP's Massage & Bodywork magazine is available at www.massageandbodyworkdigital.com. ABMP members get a print subscription as part of membership, and the digital edition is available online and free to the profession.

In this issue, we explore pelvic tilt and spinal compensation, improving bodywork through breath, and how listening to your clients is a superpower. We also discuss SI joint dysfunction, overuse injuries, and much more!⁠

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY: Value over $2,022!

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY—value over $2,022!

3 lucky participants will win shared prizes:

• 16 CE live online Evidence Informed Clinical Cupping course from Cupping Canada & Cupping USA (NCBTMB approved & Canadian approvals) - valued at $405 CAD

• Online course starter kit, tie dye silicone drinking glass & silicone straw kit from Cupping Canada and Cupping USA - valued at $120 CAD

2022 ABMP CE Summit Course: Updating our Hands-On Approach

Learn about the properties of fascia and hands-on techniques for working with fascia in the leg. Join Til Luchau and Whitney Lowe for this engaging course that explores the composition and roles of fascia and collagen and demonstrates several myofascial hands-on techniques focused on the fascia in the leg and the sartorius, gracilis, semitendinosus, and pes anserinus muscles.

Please note: We have recently updated our Privacy Policy and Terms of Use. Learn more...