Taking Advantage of Social Media: Tips from Tara at ABMP

Social media can conjure up mixed emotions for many—perhaps your fingers fly with ease over the keyboard as you connect with your community, or maybe it’s another glaringly unchecked box on your to-do list. No matter your comfort level, there are some simple tricks of the trade to help you accomplish your social media goals. 

Suppose you have completed the basics by creating a Facebook page, filling your profile with your personal information and photos, and adding a few people to your network to form an online community. (If not, start there.) What’s next? You don’t want to overload your e-community with posts, but you also don’t want your empty page to be a proverbial ghost town with tumbleweeds whistling through.

Some ideas to leave the ghost town in the rearview:

• Post photos of your beautiful massage space with an invitation to book an appointment.

• Share articles about massage therapy and all of its benefits. Stay tuned to ABMP’s Facebook page, where helpful content is posted that you can share with clients. Another way to stay in the loop is to set up Google Alerts for keywords like “massage therapy benefits” so you can get sharable content delivered to your inbox.

• Use images that encourage clients to book with you or relate with your fellow massage therapists. We’ve got plenty for you to choose from at www.facebook.com/ABMPpage/photos_stream.

 • Try videos as a great way to switch up what you are posting. Create your own about your practice, or check out youtube.com/ABMPmassage.

 • Do you have a special request for tips about social media? Email tara@abmp.com and your question may be featured!

—Tara Doyle, ABMP Social Media & Marketing Coordinator

Category: 

News

Arizona Repeals Communication Proficiency Tests

The Arizona legislature adopted House Bill 2012, which eliminates the requirement for the State Board of Massage Therapy to establish communication proficiency requirements for applicants applying for a massage therapy license.

Texas Proposes New Massage Therapy, Barber, Cosmetology Rules

The Texas Department of Licensing and Regulation proposed rules that affect massage therapy. The rules are necessary to align the dishonored payment processing fee with statutory requirements, add additional rules regarding complaints, and revise the processes and procedures for contested cases. Submit comments in support, or opposition to, the proposed rules before April 3, 2023.

Blog

Join ABMP at the Premiere Orlando Show

ABMP at Premiere Orlando

ABMP is thrilled to partner with Ann and Lynn Teachworth of Trunamics to offer two CE courses in the massage therapy track at Premiere Orlando, June 3–5, 2023.

Veterans Report CST Can Help with PTSD Symptoms

CranioSacral Therapy and PTSD

CranioSacral Therapy (CST) is a gentle, hands-on treatment modality that releases tensions deep in the body to relieve pain and dysfunction and improve whole-body health and performance.

Benefits

Podcast: All Islands Meet Underwater

On this episode of The ABMP Podcast, Doug Nelson and Jennifer Crozier discuss why opening a massage therapy clinic is a viable career path and how community relations are the best marketing strategy.

Podcast: Knowing Expectations in the Work Environment

In this episode of The ABMP Podcast, Nate Nordstrom and Carrie Wiedemann from Hand and Stone Massage and Facial Spa join Kristin and Darren to discuss knowing your expectations in the work environment and how open communication during an interview can help set the tone during your tenure.

Please note: We have recently updated our Privacy Policy and Terms of Use. Learn more...