Advice from the Pros #2: Laura Allen

Our Advice From the Pros series of blog posts will highlight one of the leaders in the massage and bodywork field once a week. Laura Allen (www.lauraallenmt.com) is our featured expert this week. Allen, an educator and the massage division director of Soothing Touch, has been a massage therapist for 18 years. She is the author of five textbooks published by Lippincott Williams & Wilkins and is a regular contributor to trade publications.  

The best thing I ever did to grow my practice is …

Laura Allen: I was very active in my local Chamber of Commerce, which I joined the first week I opened my business and ended up serving as a board member for several years. They really helped publicize my business.

The key thing I wish I knew when I was starting out is … 

Laura Allen: You can’t pay your staff more than you pay yourself. You’re the one with all the responsibility and taking all the business risks. It’s noble to want to pay people well, but you deserve to make a good living.

My definition of excellent customer service is …

Laura Allen: Being client-centered, listening to their concerns, having clear and professional communication, giving them what they contracted for, and not going off onto treatment tangents just because you want to. It isn’t all about you.  

My business management advice for therapists is …

Laura Allen: Take an honest inventory of your strengths and weaknesses before starting out. If you’re not good at accounting, or you’re a slacker about housekeeping, hire someone to do it at the outset instead of waiting until it becomes a problem.

This blog was created from Massage & Bodywork’s July/August 2017 Business Side column "Advice from the Pros.

 

Category: 

Trustpilot Reviews

News

Texas to Review Massage Rules—Submit Your Comments by May 30

The Texas Department of Licensing and Regulation is reviewing the Massage Therapy Administrative Rules to determine whether they should be readopted, revised, or discontinued. You can submit comments on the rules or suggest changes by May 30, 2022.

Blog

Noriko Smith: Finding Life Through Oncology Massage

Noriko Smith, massage therapist and winner of ABMP's Massage is for EveryBody essay contest.

Noriko Smith was one of the winners of ABMP’s Massage is for EveryBody 2021 contest, and we wanted to share more of her story, which exemplifies the inclusive values of this campaign. Please join us in celebrating Noriko!

Benefits

Read the May / June 2022 Issue of Massage & Bodywork Magazine

The May/June 2022 issue of ABMP's Massage & Bodywork magazine is available at www.massageandbodyworkdigital.com. ABMP members get a print subscription as part of membership, and the digital edition is available online and free to the profession.

In this issue, we explore pelvic tilt and spinal compensation, improving bodywork through breath, and how listening to your clients is a superpower. We also discuss SI joint dysfunction, overuse injuries, and much more!⁠

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY: Value over $2,022!

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY—value over $2,022!

3 lucky participants will win shared prizes:

• 16 CE live online Evidence Informed Clinical Cupping course from Cupping Canada & Cupping USA (NCBTMB approved & Canadian approvals) - valued at $405 CAD

• Online course starter kit, tie dye silicone drinking glass & silicone straw kit from Cupping Canada and Cupping USA - valued at $120 CAD

2022 ABMP CE Summit Course: Updating our Hands-On Approach

Learn about the properties of fascia and hands-on techniques for working with fascia in the leg. Join Til Luchau and Whitney Lowe for this engaging course that explores the composition and roles of fascia and collagen and demonstrates several myofascial hands-on techniques focused on the fascia in the leg and the sartorius, gracilis, semitendinosus, and pes anserinus muscles.

Please note: We have recently updated our Privacy Policy and Terms of Use. Learn more...