Embrace your Inner Nerd

School’s out for summer! What does this mean for you? Are you a mom, thinking, “What am I going to do with these kids all summer?” Or a student saying, “Yippee!”? What if you’re a massage or bodywork therapist? What will summer mean to you and your practice? Consider these facts:
  • Clients crouching in their garden and/or lifting plants and fertilizer;
  • Weekend warriors (like yours truly) running or biking too far, too fast;
  • Shorts-wearers recognizing they need to take better care of their bodies.
How will you provide opportunities for relief and support for those audiences? And have you looked into your own mirror lately? How fit is your business? Q: What tool does nearly every business you connect with have? A: A website. Do you? If not, I have a question for you—WHY NOT? Unless you are incapable of operating a computer (if you were, you probably wouldn’t be reading this), you do not have an excuse. ABMP members get a free website, and it comes with a user-friendly builder so it’s incredibly easy for you to build your own corner in cyberspace. You can also get a sweet 40% discount on the Full Slate scheduling program. And accept credit cards through your smartphone with Intuit GoPayment. I can’t say this any more clearly: YOUR JOB IS TO MAKE IT EASY FOR PEOPLE TO DO BUSINESS WITH YOU. Some companies do that really well. Ever been to an Apple Store? It is a piece of cake to drop a thousand bucks. Friendly, simple, quick, efficient. You leave thinking, “What just happened?” Summer’s also a great time to think about your business strategies between now and the end of the year. Have a solid, regular client? Sign ‘em up for the rest of the year. You need them, and they need the bodywork. Win-win. Ladies and gentlemen, Donald Trump is successful in business! Clearly there is opportunity for the rest of us with more admirable qualities. But it takes “gumption,” as my Mom used to say. Go get ‘em. A heartfelt Memorial Day thank you to our veterans and their families, especially to those who made the ultimate sacrifice. And a big Happy Birthday to brother Bo, and to Mom (we miss you).
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News

Texas to Review Massage Rules—Submit Your Comments by May 30

The Texas Department of Licensing and Regulation is reviewing the Massage Therapy Administrative Rules to determine whether they should be readopted, revised, or discontinued. You can submit comments on the rules or suggest changes by May 30, 2022.

Blog

Noriko Smith: Finding Life Through Oncology Massage

Noriko Smith, massage therapist and winner of ABMP's Massage is for EveryBody essay contest.

Noriko Smith was one of the winners of ABMP’s Massage is for EveryBody 2021 contest, and we wanted to share more of her story, which exemplifies the inclusive values of this campaign. Please join us in celebrating Noriko!

Benefits

Read the May / June 2022 Issue of Massage & Bodywork Magazine

The May/June 2022 issue of ABMP's Massage & Bodywork magazine is available at www.massageandbodyworkdigital.com. ABMP members get a print subscription as part of membership, and the digital edition is available online and free to the profession.

In this issue, we explore pelvic tilt and spinal compensation, improving bodywork through breath, and how listening to your clients is a superpower. We also discuss SI joint dysfunction, overuse injuries, and much more!⁠

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY: Value over $2,022!

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY—value over $2,022!

3 lucky participants will win shared prizes:

• 16 CE live online Evidence Informed Clinical Cupping course from Cupping Canada & Cupping USA (NCBTMB approved & Canadian approvals) - valued at $405 CAD

• Online course starter kit, tie dye silicone drinking glass & silicone straw kit from Cupping Canada and Cupping USA - valued at $120 CAD

2022 ABMP CE Summit Course: Updating our Hands-On Approach

Learn about the properties of fascia and hands-on techniques for working with fascia in the leg. Join Til Luchau and Whitney Lowe for this engaging course that explores the composition and roles of fascia and collagen and demonstrates several myofascial hands-on techniques focused on the fascia in the leg and the sartorius, gracilis, semitendinosus, and pes anserinus muscles.

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