Massage is for EveryBody Week

July 17–23, 2022

Associated Bodywork & Massage Professionals (ABMP) invites you to join us July 17–23, 2022, to celebrate Massage is for EveryBody week. For more than two decades, ABMP has carved out space to specifically promote the importance of bodywork across demographics. To that end, last year we added the five guiding principles below, to help underscore our commitment to inclusion:

Guiding Principles

Because Massage is for EveryBody, we will:

  1. Serve as advocates for the powerful physical and emotional benefits of massage and bodywork.
  2. Support and advocate for efforts that bring massage and bodywork to underserved populations.
  3. Spread awareness of career options in the massage and bodywork profession.
  4. Honor the healing role practitioners play in our communities.
  5. Emphasize the importance of self-care, including receiving regular bodywork, for massage therapists and bodyworkers, and their clients.

$1,000 Awards Available

To honor and support massage therapists and bodyworkers, ABMP is giving away ten $1,000 awards to practitioners who live these values. Practitioners can submit an entry, in 300 words or less, and tell us how you support the Massage is for EveryBody guiding principles in your practice.  Read last year's winning essays here. 

Submit your story, and tell us how you support and celebrate Massage is for EveryBody!

How Can You Get Involved?

Participating in Massage is for EveryBody week doesn’t have to be complicated! There are many ways to partner in your community and share the benefits of massage and bodywork during this event, and simply posting the benefits of massage on social media throughout the week is a great way to advocate that massage is for every body

Reflect and Share

Use this week to reflect on the good work you do. How do you impact the lives of your clients with your hands-on work? How does your work make a difference in the world? What is the importance of massage in your own life? Then share this with your clients so they understand the passion and commitment you bring to the treatment room.

Share on Social Media

We will create content for you to share throughout the week of July 17–23. Watch our social media pages and simply share the posts to spread the word in your community.

Be Creative!

Take inspiration from other ABMP members who have created special ways to bring touch to their communities and plan your own unique promotion.

  • For every 60-minute massage booked [during Massage Week], 15 minutes were donated to someone in need. (Amy Groner, Ohio)
  • Every client [during Massage Week] received a 60-minute gift certificate to give to someone else who would benefit from a bodywork session. Advertising the promotion in advance filled her schedule! (Cath Cox, Colorado)
  • Ask others to nominate a person doing good work—a volunteer, advocate, tireless worker, friend, shoulder to cry on—to receive a free massage. (Megan Spence, New York)

Volunteer or Offer Discounted Chair Massage

Think about the people, causes, or events that inspire you, and share your work. Here are some ideas to get started:

  • Animal shelter staff
  • Firefighters
  • Homeless shelter residents and staff
  • Hospice care staff
  • Hospital staff
  • Local community events (e.g., concerts, farmer’s markets, 5Ks)
  • Nursing home residents and staff
  • Police personnel
  • Teachers
  • Anyone or any cause that speaks to you

Donate or Raise Funds

  • Donate gift certificates or a percentage of your sales to local charities and other deserving individuals or organizations.
  • Put a special tip jar in your office to raise money for a local charity or organization.
  • Encourage clients to bring in canned goods to be donated to your local food bank.
  • Create a Pay it Forward campaign that clients can contribute to.

Trustpilot Reviews

News

Spa Industry Revenues Rebound from 2020 Lows

The International SPA Association (ISPA) released the findings of the 2022 ISPA U.S. Spa Industry Study, which indicate a return to near pre-pandemic industry revenue levels even as staffing challenges persist.

Washington Board of Massage Public Member Vacancy

The Washington Board of Massage (Board) and the Department of Health and Health Systems Quality Assurance Division are now accepting applications to fill the seat for the public member position.

Blog

Benefits

Read the May / June 2022 Issue of Massage & Bodywork Magazine

The May/June 2022 issue of ABMP's Massage & Bodywork magazine is available at www.massageandbodyworkdigital.com. ABMP members get a print subscription as part of membership, and the digital edition is available online and free to the profession.

In this issue, we explore pelvic tilt and spinal compensation, improving bodywork through breath, and how listening to your clients is a superpower. We also discuss SI joint dysfunction, overuse injuries, and much more!⁠

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY: Value over $2,022!

Cupping Canada Inc. and Mobile Massage Mastery GIVEAWAY—value over $2,022!

3 lucky participants will win shared prizes:

• 16 CE live online Evidence Informed Clinical Cupping course from Cupping Canada & Cupping USA (NCBTMB approved & Canadian approvals) - valued at $405 CAD

• Online course starter kit, tie dye silicone drinking glass & silicone straw kit from Cupping Canada and Cupping USA - valued at $120 CAD

2022 ABMP CE Summit Course: Updating our Hands-On Approach

Learn about the properties of fascia and hands-on techniques for working with fascia in the leg. Join Til Luchau and Whitney Lowe for this engaging course that explores the composition and roles of fascia and collagen and demonstrates several myofascial hands-on techniques focused on the fascia in the leg and the sartorius, gracilis, semitendinosus, and pes anserinus muscles.

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