Video Course: Marketing Boot Camp-Strategies Every School Can Use

Kristin Coverly

This course was originally presented at the 2017 ABMP School Forums. Digital ad strategies. Social media campaigns. Content marketing. What does it all mean and what can make a difference for school enrollment? In this information-packed webinar, we’ll examine six different digital marketing strategies that schools can implement to boost awareness, increase leads, and attract more students.

Back to course list
Course Outline
Learning Objectives
Kristin Coverly

Kristin Coverly, LMT is a massage therapist, national educator, and former instructor and school administrator with degrees in marketing and public relations. As the director of professional education at ABMP, she creates resources and education to support massage and bodywork professionals, has led ABMP BizFit Live: Successful Practice Workshops across the country, and wrote the Business Side column in Massage & Bodywork magazine. By creatively blending her backgrounds in business, education, and massage she helps therapists develop unique strategies to successfully market and manage their practices. Contact her at

Topics and Techniques