Come Back!

 

 

In past posts, I’ve talked about how you might craft and deliver your elevator speech. “Yes, I’m a massage therapist! Have you tried bodywork before…” Hopefully you’re comfortable with that assignment by now. My pal Kristin Coverly and I give you an example:

 

Do you have a “come back” speech ready as well?

 

The key to successful practice development is establishing a cadre of regular, loyal clients. In order to inspire clients to be “regular,” you need to help them understand the value of frequent bodywork. Kristin explains it best:

 

A member of our Education department, Kristin coordinates ABMP’s BizFit program efforts, and is a fabulous presenter, marketer, therapist, and human being. And she improves my videos by about 5,000%. Look for more videos from Kristin and me here; in addition members can find them in the ABMPtv section on ABMP.com.

 

So, what does your “come back” pitch sound like?

 

 

Prefer to receive more from Les in small doses? Follow him on Twitter — @abmp_les.

 

6 thoughts on “Come Back!

  1. These videos were very helpful in developing my “come back” verbiage. I get tongue tied and don’t know what to say, so I miss out on opportunities.
    Thank you!

  2. Thank you the encouragement! I appreciate your blog. I didn’t experience both videos playing simultaneously.

  3. I am not a “high pressure” sales type, so I do struggle with how to suggest rebookings. The second video is a great example of how our mindset makes all the difference (sincerely helping the client rather than “selling” them something).

  4. Getting the right words for a quick script and having it prepared and memorized is so helpful for me! Thank you for sharing these tips on “what to say” and keep them coming! A whole series would be great! Thank you!

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